JewelsNext.com launches ‘Virtual Jewellery Experience Lounge’

by · September 13, 2012

In an effort to revolutionize the way Indian jewellery e-commerce marketplace works, JewelsNext.com, India’s largest online jewellery site has come up with a pioneering concept of a ‘Virtual Jewellery Experience Lounge’ to add to the convenience of the consumers and make the website look like a physical store.

Speaking on the occasion, Mr. Gaurav S Issar, CEO, JewelsNext.com said, “The concept of a ‘Virtual Jewellery Experience Lounge’ will turn the website into a physical jewellery mall. In a bid to bridge the gap of ‘touch and feel’ in the online marketplace in the jewellery segment we have come up with this novel concept. With this technology JewelsNext.com will have a clear cut edge over the jewellery e-commerce industry.”

Jewellery is big ticket size product, the concept of ‘Virtual Jewellery Experience Lounge’ will give the consumers necessary confidence to buy more and more stuff online. Now customers from all across the world would have an access to the JewelsNext.com’s online lounge. Consumers will have to just click their photograph, upload it on JewelsNext website and try thousands of designs in all different categories. It will also increase the volume of trade coming from conventional jewellery buyers.

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