Badhai.in, India’s premier online gift voucher company, has raised USD 200000 from private investors. “The gifting vertical is gathering steam and investors are interested in Badhai.in business model with impressive team behind it”, Ajay Pandey, CEO of Badhai.in said. Badhai.in is experiencing a good traction since launch and we are experiencing continuous growth in terms of traffic and transactions. Currently, we are doing around 5-6 transactions per day and around 20-25 registrations without any marketing spend. With the investment coming in, we will give steam to our Marketing and PR efforts, which will strengthen the brand. Also part of the fund will be utilized in operational efficiency and user experience, added Ajay.